Blog
AEO Insights & Guides
Stay ahead of the AI search revolution. Strategies, case studies, and tactical guides for answer engine optimization.
GetCited vs Manual AEO: ROI Comparison
The Real Cost of Answer Engine Optimization Every brand that takes AEO seriously faces the same question: should we build the monitoring and optimization infrastructure ourselves, or use a platform? It’s a fair question. Manual AEO is entirely possible. You can query AI engines yourself, track results in spreadsheets, validate schema with free tools, and […]
A/B Testing for AI Search: The Complete Guide
Why Gut-Feel AEO Doesn’t Work Most brands approach Answer Engine Optimization the way early SEO practitioners approached keyword stuffing: make a change, check the results once, and declare victory or defeat based on a single observation. This doesn’t work for AEO. AI engines are probabilistic systems. They don’t return the same answer every time. A […]
Schema Markup for AI Engines: Beyond Google
Schema’s Evolving Role For years, schema markup was primarily a Google tool. You added structured data to earn rich snippets — star ratings, recipe cards, event listings, FAQ dropdowns. The payoff was a more prominent search result, which meant higher click-through rates. In 2026, schema plays a much larger role. AI engines like ChatGPT, Perplexity, […]
Citation Drift: Why Your AI Visibility Changes Daily
Date: 2026-04-12 Tags: AEO, Citation Drift, Thought Leadership The Disappearing Citation Problem You run a query in ChatGPT on Monday and your brand is cited as the top recommendation. You run the same query on Wednesday and your brand is nowhere to be found. By Friday, you’re back — but in third position instead of first. This […]
AEO vs SEO: What’s Actually Different in 2026
The Convergence Everyone Gets Wrong Every few months, a new LinkedIn post goes viral declaring “SEO is dead.” In 2026, the claim usually involves AI search replacing Google entirely. It makes for good engagement, but it’s wrong. SEO is not dead. AI search is not replacing traditional search. What’s actually happening is more nuanced and, […]
How to Track AI Citations for Your Brand in 2026
Why AI Citations Are the New Backlinks The way people discover brands is shifting. In 2024, roughly 40% of product research queries started in an AI-powered tool rather than a traditional search engine. By early 2026, that number has crossed 60% for many B2B categories. When someone asks ChatGPT “What’s the best project management tool […]
The Complete Guide to AI Search Visibility in 2026
Why AI Visibility Is the New Organic Traditional organic traffic is fragmenting. Google AI Overviews now appear in a significant share of informational queries, and millions of users ask ChatGPT and Perplexity instead of opening a browser. If your brand is not part of the answer, you are invisible to a growing segment of your […]
What is Answer Engine Optimization (AEO)?
The Shift from Search Engines to Answer Engines For two decades, SEO has been the cornerstone of organic growth. You optimized for keywords, earned backlinks, climbed the rankings, and captured clicks. That model is changing fast. AI-powered answer engines like ChatGPT, Perplexity, Google AI Overviews, and Microsoft Copilot are reshaping how people find information. Instead […]