AI reads your reviews
before it recommends you.
Connect Google Business Profile and Trustpilot. Five detectors watch for unanswered reviews, first negatives, and aging complaints. Replies are drafted in your brand voice and dispatched only after you approve them.
The review you never answered is now part of the summary
Search treated reviews as a ranking signal. AI treats them as source text. When an engine is asked whether your business is worth using, it retrieves what has been written about you and summarises it — and an unanswered complaint is a clean, uncontested account of a problem.
That makes review response an AEO activity, not a customer-service afterthought. It belongs in the same queue as your schema and content work, prioritised the same way, and measured the same way.
Five detectors, running continuously
Each one fires into your unified inbox with the draft reply attached.
Unanswered reviews
Every review without a response is a gap in the record AI reads. The platform flags them as they appear and ages them, so the oldest unanswered review surfaces before it becomes the one that defines you.
First negative review
The first one-star review on a profile changes how that profile reads. It is treated as its own signal, at higher priority, because the response window matters more than the volume.
Aging without reply
A review answered in two days reads as an operating business. The same review answered in two months reads as an absent one. Aging is tracked separately from the unanswered count.
Stale review profile
A profile with no new reviews in months signals a business that may have stopped trading. The platform flags the staleness so you can prompt collection before the gap widens.
Positive review opportunity
Where a happy customer signal exists elsewhere in the data, it flags the chance to convert it into a public review on the platform where it will actually be read.
Connect, detect, draft, dispatch
Nothing reaches the public without your explicit approval.
Connect your profiles
Google Business Profile over OAuth, Trustpilot over API. Reviews sync into the platform alongside your audit findings and citation data, in the same client workspace.
Detectors watch the profiles
Five review detectors run continuously. When one fires, the finding lands in the same unified inbox as your technical and content tasks — not a separate reputation tool you have to remember to open.
Replies drafted in your voice
The reply is drafted using your brand profile and tone, not a generic template. It arrives as a draft, and it stays a draft until you approve it.
Dispatched, then measured
Approved replies dispatch back to Google Business Profile or Trustpilot through the same fix-dispatch layer that pushes schema and content. Nothing posts publicly without your approval.
Why this sits inside an AEO platform
Reputation is not a separate discipline once engines are summarising you.
Reviews are retrieval material
When someone asks an AI engine whether your business is any good, the engine is not reasoning from first principles. It is retrieving and summarising what is publicly written about you — and reviews are the densest, most opinionated version of that.
Silence reads as an answer
An unanswered complaint is not neutral in a summary. It is the only account of the incident on record, so it becomes the account the engine repeats.
One inbox, not two tools
Reputation usually lives in a separate product from technical SEO, so it gets checked separately and less often. Here a review task and a schema fix arrive in the same queue with the same priority logic.
Approval is not optional
Every public-facing reply requires explicit approval before it posts. Automating the drafting is useful; automating the posting is how brands end up apologising for their own tooling.
Common questions
Which review platforms are supported?
Google Business Profile and Trustpilot for two-way sync — reviews come in, approved replies go back out. G2 is supported as a connected source for reputation signals. Additional platforms are added based on demand.
Will it post replies automatically?
No. Replies are drafted automatically and dispatched only after you approve them. There is no configuration that posts a public reply without a human approving that specific reply.
Does this replace a reputation management tool?
It covers detection, drafting, approval and dispatch for the platforms above, connected to your AI visibility data. If you run large-scale multi-location review operations, a dedicated tool may still be a better fit — the case for this is that reputation stops being a separate workflow.
How does it connect to AI citations?
Review health is scored as part of the Authority pillar in the audit, and review-related findings carry the same citation-impact prioritisation as everything else. Reply dispatch is measured the same way other fixes are.
Can agencies manage this across clients?
Yes. Each client workspace holds its own profile connections and its own brand voice, so drafted replies sound like the client, not like the agency.
Find out what your reviews are telling AI about you.
The free audit scores your review health as part of the Authority pillar. No account needed.