GetCited vs Profound
The category's best-funded platform, with crawler analytics, AI agents and ad tools. Full coverage now means a custom Enterprise contract.
Facts checked November 2026 against tryprofound.com. Spotted something out of date? Tell us.
Profound is the category's best-funded platform, with real enterprise adoption, crawler analytics and an expanding agent and ads layer. Full engine coverage sits behind a custom Enterprise contract, and changes beyond Agent-published CMS content (code, schema and technical fixes) stay with your team. GetCited pairs daily monitoring with a 400+ check audit, fix dispatch to your CMS or GitHub and before-and-after measurement on published plans from $99/mo, with a managed option.
Understanding Profound
Profound is the largest company in AI search visibility. It became the category's first unicorn with a $96M Series C at a $1B valuation in February 2026, then raised a $180M Series D at $1.8B in September 2026, co-led by Sequoia Capital and Kleiner Perkins. Its homepage says its enterprise capabilities are trusted by a third of the Fortune 100. Profound's site is tryprofound.com; profound.com belongs to an unrelated market-research service.
Pricing has narrowed. The published options are a free 7-day trial (50 fixed prompts tracked daily on ChatGPT, Gemini and Google AI Overviews) and custom Enterprise pricing. Its pricing table lists Enterprise capability for 9 engines: ChatGPT, Perplexity, Google AI Mode, Gemini, DeepSeek, Claude, Google AI Overviews, Exa Search and Muse Spark. Microsoft Copilot still appears on its homepage but not in that table. The earlier self-serve brand plans no longer appear on its pricing page. Agencies can buy a self-serve Agency Growth plan, which includes 400 AI Marketer credits a month per client workspace.
Its standout data feature is Agent Analytics, which tracks AI crawlers and agents from server logs and CDN data with spoofed-bot filtering. It also offers Prompt Volumes (demand data for AI prompts), ChatGPT Shopping tracking on Enterprise, and an API and MCP server. In 2026 it moved beyond monitoring: AI Marketer is an agent that finds opportunities and deploys sub-agents to do the work, Context Manager keeps those agents aligned with brand knowledge, and Ads Studio builds and manages AI search ad campaigns across OpenAI, Google and Meta.
The trade-off is access and delivery. Buyers who want more than the trial need a sales conversation, and implementation on their own site stays with their team. AI Marketer drafts and plans work, and Profound's Agents can publish approved content to a connected CMS (it lists WordPress, Webflow, Contentful, Sanity and others) after an approval step. Profound does not document GitHub or code fixes, or a managed editorial service.
Feature-by-Feature Comparison
| Capability | GetCited | Profound |
|---|---|---|
| AI Visibility Monitoring | 10 engines, daily (varies by plan) | Up to 9 engines (3 on trial) |
| Copy-Paste Fix Generators | Plus fix dispatch to CMS + GitHub PRs | — |
| Schema/JSON-LD Generators | ✓ | — |
| Content Creation | Pages, articles, social posts (engine + editorial team) | AI Marketer agents |
| Editorial Placement | Outreach + editorial team | — |
| AEO Scanner (no-auth) | ✓ | — |
| Citation Building | Outreach + Wikipedia/Wikidata workflows | — |
| Technical AI Readiness Audit | 400+ checks across 3 pillars | — |
| E-E-A-T Optimization | ✓ | — |
| Free Tools | 12 free tools, no login | Free 7-day trial |
| Agency Services | Managed service + agency workspaces | Agency plan (software) |
| WordPress Plugin | ✓ | — |
| GBP Review Management | Monitor + approved replies | — |
| GSC Intelligence | 40+ modules (+ GA4 outcomes) | — |
| Competitor Intelligence | AI, search, YouTube, social, ads, reviews | Benchmarking + Prompt Volumes |
| Impact Measurement | Before & after on every fix | — |
| MCP Server | MCP server + API + webhooks | ✓ |
| Shopify AEO Module | ✓ | ChatGPT Shopping tracking (Enterprise) |
Profound Pricing
| Plan | Price | What's included |
|---|---|---|
| Trial | Free for 7 days | 50 fixed prompts tracked daily on ChatGPT, Gemini and Google AI Overviews; unlimited seats; Agent Analytics; limited AI Marketer credits |
Published prices as listed on tryprofound.com in November 2026. Prices change; check the vendor's pricing page before you buy. GetCited plans start at $99/mo, see pricing.
When to Choose What
- •You are an enterprise with budget for a custom contract and a team to act on insights
- •You need server-log AI crawler analytics with spoofed-bot filtering
- •You want DeepSeek or Exa coverage, Prompt Volumes data, or AI search ad management in one vendor
- •Procurement needs SSO/SAML, SOC 2 and a large-vendor track record
- •You want published, self-serve pricing from $99/mo instead of a custom Enterprise contract
- •You need fixes shipped, not just insights: schema and copy-paste generators plus fix dispatch to WordPress, Webflow, Framer, Shopify or GitHub
- •You need coverage beyond AI answers: Google rankings, Search Console + GA4, YouTube, reviews and Reddit in the same view
- •You want a before-and-after on the same buyer questions for every fix, or a managed team to run the program
Profound: Strengths & Gaps
- +Best-funded company in the category: $180M Series D at a $1.8B valuation (September 2026)
- +Says its enterprise capabilities are trusted by a third of the Fortune 100
- +Agent Analytics: server-log and CDN AI crawler tracking with spoofed-bot filtering
- +Up to 9 engines on Enterprise, including DeepSeek, Exa Search and Muse Spark, plus Prompt Volumes data
- +AI Marketer agents, Context Manager and Ads Studio for AI search advertising (2026)
- +Unlimited seats, SSO/SAML, SOC 2, REST API and MCP server
- −No published self-serve brand plan beyond the free 7-day trial
- −Trial prompts are a fixed, non-customisable set on 3 engines
- −Claude, Perplexity, DeepSeek, AI Mode and the other non-trial engines require Enterprise
- −No documented GitHub or code-fix path, and no schema or copy-paste fix generators (CMS publishing runs through Agents with an approval step)
- −No editorial team, placement service or managed delivery
- −No Search Console or GA4 outcome view per fix
Best Profound Alternatives
If Profoundisn't the right fit, these are the tools buyers most often compare it with. Each links to our full comparison.
Why teams look for Profound alternatives
- •There is no published self-serve brand plan beyond the free 7-day trial
- •The trial covers 3 engines with a fixed prompt set; Claude, Perplexity and the rest need Enterprise
- •Pricing requires a sales conversation and a custom contract
- •Beyond Agent-published CMS content, implementation stays with your team: no documented GitHub or code-fix path
- GetCited
Best for teams that want AI visibility tracking plus the fixes: technical audit, content, reviews and off-site authority, self-serve from $99/mo or as a managed service.
- Scrunch AISaaS Monitoring + Analytics
Mid-market and enterprise brands, especially Sitecore customers, that want AI visibility plus agent-traffic analytics and edge delivery to AI crawlers.
- Peec AISaaS Monitoring
In-house SEO teams and agencies that want polished self-serve AI search analytics on 3 models of their choice.
- AthenaHQSaaS Platform
Mid-market and ecommerce brands that want broad engine coverage, unlimited seats and content actions at a published price.
- ConductorEnterprise SaaS
Large enterprises that need one governed AEO and SEO platform with compliance certifications and agent integrations.
- QuattrSEO + GEO Platform
Enterprise SEO and content teams that want an AI agent executing on-site changes, with a dedicated strategist.
The Verdict
“Profound is the category's best-funded platform, with real enterprise adoption, crawler analytics and an expanding agent and ads layer. Full engine coverage sits behind a custom Enterprise contract, and changes beyond Agent-published CMS content (code, schema and technical fixes) stay with your team. GetCited pairs daily monitoring with a 400+ check audit, fix dispatch to your CMS or GitHub and before-and-after measurement on published plans from $99/mo, with a managed option.”
Frequently Asked Questions
How much does Profound cost?+
How much funding has Profound raised, and what is its valuation?+
Which AI engines does Profound track?+
Is Profound worth it? (Profound review)+
What is Profound's Agent Analytics?+
Profound vs Peec AI: which should I choose?+
Does Profound create content or fix issues?+
Profound vs Goodie AI: what is the difference?+
Is profound.com the AI visibility platform?+
What are the best Profound alternatives?+
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