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EdTech / ParentTech

From Zero AI Visibility to EdTech Category Leader

GrowSmart Kids · Metrics as of April 2026

We went from being invisible to AI engines to showing up in parent-education queries across ChatGPT and Perplexity within weeks of deploying the full AEO stack.

The Challenge

Zero AI visibility across all platforms. Schema was partially implemented (Organization and SoftwareApplication present, but FAQPage missing). No review profiles anywhere. E-E-A-T Score at 3/10. AI Share of Voice baseline was 0/100 in March 2026. White space identified: no one owns the parent-of-IB-PYP-child niche in India.

Results

AI SOV Score

0/10018/100

Citation Rate

0%12% across 3 engines

E-E-A-T Score

3/105.5/10

Schema Coverage

60%95%

New Citations

014 discovered

Content Briefs

012 generated

Method Applied

Entity OptimizationSchema & Structured DataCitation-Worthy ContentTechnical AI-ReadinessE-E-A-T & Authority SignalsAI Visibility Monitoring

Competitive set: Toddle, ClassDojo, KinderPass, BabyChakra, ParentCircle

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