AI visibility · Search · Social
AI decides who gets considered. What buyers find next decides who gets chosen.
Buyers ask ChatGPT and Gemini who to consider, then check Google, YouTube and reviews before they choose. GetCited tracks your AI visibility, search and social presence in one view, fixes what's missing at the source, and measures the result.
- 10
- AI engines tracked for your buyers' questions
- 417
- checks across your site, content and authority
- 157M
- clicks in one 9-month client engagement
A buyer checks out your brand
What they find at each step
- ChatGPT: “best for back pain”Not named
- AI Mode: “is it worth it?”Old price
- Google: “[brand] reviews”Mixed, #2
- YouTube: “[brand] review”Competitor #1
- OutcomeBuys a competitor
Tracked daily across 10 AI engines, plus Google, YouTube, reviews, Reddit and social
- ChatGPT
- ChatGPT Search
- Gemini
- Google AI Mode
- Google AI Overviews
- Claude
- Perplexity
- DeepSeek
- Meta AI
- Grok
Three eras of discovery
Every ten years, buyers get a new place to find brands.
The search era
Buyers type a query and click a blue link. Brands compete for rank.
5 trillion+
Google searches a year. Google still holds 91% of global search.
Google, Mar 2025; StatCounter, Aug 2026
The social era
Buyers see brands in feeds, creator posts and friends' shares. Brands compete for attention.
5.79B
social media user identities, 69.9% of the world's population.
DataReportal Digital 2026 Mid-Year, Apr 2026
The AI era
Buyers ask an AI engine and get one answer with a shortlist. Brands compete to be named.
2 months
for ChatGPT to reach 100M users. Today it has 900M weekly users.
UBS, Feb 2023; OpenAI, Feb 2026
Each era added a layer. None of them replaced the one before it.
The founder and CMO view
When buyers look, do they find you and trust what they see?
A buyer uses social, AI and search in the same week, often in the same hour. Your brand has to hold up at every step.
- Discovery
Sees
An ad, a creator video or a friend's post puts you in front of them.
- Considered
Asks
“What are the best options for me?” ChatGPT or Gemini gives a shortlist.
- Chosen
Checks
Google, YouTube reviews and review sites confirm or remove each name.
- Conversion
Buys
Often through direct or branded search. Analytics credits the last click.
However buyers first hear of you, steps 2 and 3 decide who gets the sale.
Where discovery happens today
Search, social and AI now share the job of brand discovery.
Where internet users first discover new brands
Global, aged 16+, multiple answers allowed
GWI in Kepios / We Are Social / Meltwater, Digital 2026 Global Overview Report, Oct 2025.
5T+
Google searches a year
Google, Mar 2025
2B+
monthly users see Google AI Overviews
Alphabet, 2025
49%
of US consumers have used TikTok as a search engine
Adobe Express, 2026
900M
people use ChatGPT every week
OpenAI, Feb 2026
Where to focus
Most AI search happens inside Google.
Google's AI answers reach roughly 5.9B searches a day, against about 0.2B for all the major AI apps together. And they are built from Google's index, YouTube, reviews and publishers. Fix those sources and you show up where most AI answers happen.
Estimates of search-like activity. Google, Similarweb, SparkToro, public company data.
Where brands lose buyers
Brands lose buyers three quiet ways.
Each one is countable for your brand. We find them in a private diagnostic and show the evidence behind each one.
Missed shortlist
Search and social show you are a real contender, but AI leaves you out of “best X” answers.
How we count it: Shortlist Gap: your share in search and social, minus your share of AI shortlists over repeat runs.
Wrong story
AI states something stale or false: old pricing, a fixed defect, a discontinued product or a competitor's feature.
How we count it: Fact checks against your site; the age of AI claims against recent discussion.
Lost at verification
AI names you, but when buyers check search, YouTube and reviews, the evidence is thin, negative or favours a competitor.
How we count it: Verification Strength: your presence on the surfaces buyers check, against the brands AI names with you.
Named findings stay private to each brand. Research we publish is aggregate only.
The product
Every engine. One view.
AI visibility, sentiment, position and share of voice across every engine your buyers use, with the mentions, citations and pages behind each number.
Perception
How AI describes you.
The strengths AI leans on, and the weaknesses it repeats to buyers. Each attribute is scored by how often it comes up, so you know which story to reinforce and which claim to correct at the source.
Citations
The pages AI actually reads.
Every publisher, review, marketplace and brand page AI retrieves for your buyer questions, which ones are rising and which are fading. That is the list of places to fix, earn or pitch.
Priorities
Spot the weak spots. Fix them first.
AEO readiness across technical, on-site, schema, entity, off-site and visibility, next to how AI perceives you and where you stand against competitors. The lowest score is usually the fastest lever.
Your pages
Which of your own pages AI uses, and which it skips.
Product screenshots from a live account. Brand-identifying details are blurred.
Where GetCited looks
Every surface where buyers find and check brands.
AI visibility is half the story. GetCited puts every surface buyers use in one view.
What GetCited does
Find the gap. Fix it at the source. Measure the result.
Run it yourself on the platform, or have our team run it on the same software. The software finds the gaps and makes delivery fast. The fixes ship either way.
Observe
One map of what AI, Google, YouTube, reviews and social show buyers, with alerts when it changes.
Diagnose
Name the harm for each buyer question (missed shortlist, wrong story or lost at verification) with the evidence.
Recommend
Pick the fix at the source: a page, a brand-facts page, a review response, a YouTube description or earned media.
Act
After your approval, we ship pages, articles, technical fixes and video through your CMS or GitHub.
Measure
A before-and-after report for every fix, on the same buyer questions and surfaces.
Learn
Every fix and its result goes into a ledger, so each plan starts from what worked.
AI visibility trackers stop at the answer. GetCited works on what buyers find after it, and keeps the record of what worked.
Proof
Six published case studies, from Search Console exports.
Digital media
157M
clicks and 3.07B impressions in 9 months.
Read the study
Health & wellness D2C
8.8×
click growth in 16 months.
Read the study
Hair care D2C (India)
28.9 → 5.3
average position, page 3 to page 1. Clicks up 258% in 8 months.
Read the study
Gut health D2C
184×
impression growth in 5 months, from near zero to 573,000 a month.
Read the study
D2C retail
4.4%
click-through rate at average position 18: 2 to 3× the category benchmark.
Read the study
Hair restoration clinic
4.5×
daily click pace. 4% of pages, built on real patient questions, got 28% of clicks.
Read the study
Search Console data, Nov 2023 – May 2026. Each case has a full public write-up.
How to start
Start with a private diagnostic. Scale on evidence.
Private diagnostic
Tell us your brand and category. You get a private report: who AI shortlists for your buyers' questions, what buyers find when they check you, your biggest gaps and the first fix. We walk you through it.
Request yoursBrand Discovery Sprint
We work on the three harms, ship the first fixes (fastest levers first) and show you the before and after, including Search Console and GA4.
Growth retainer
Ongoing fixes at the source, plus a monthly report on each harm and on your outcome metrics.
Run it yourself
The same platform, from $99/mo. Track AI visibility, SEO and social signals, run audits and ship fixes on your own. Agencies get multi-client plans.
See plans and pricingYou see every fix and its result, including the fixes that did not move the numbers.
Sprint and retainer fees are quoted after the diagnostic. Have an agency already? GetCited plugs into their work.
Questions
Answer engine optimization, answered.
What is Answer Engine Optimization (AEO)?
AEO is the practice of optimizing your brand's digital presence so AI engines like ChatGPT, Perplexity, Gemini, and Google AI Overview cite you in their answers. Unlike traditional SEO which targets blue-link rankings, AEO focuses on structured data, entity authority, and content formats that AI retrieval systems can extract and attribute.
How does GetCited track AI engine citations?
GetCited monitors 10 AI engines (ChatGPT, Perplexity, Gemini, Claude, Google AI Mode, Google AI Overview, and more) by running branded and category queries weekly. Each citation is logged with the source URL, sentiment, accuracy, and competitor context. Results feed into a Citation Health Score (0-100) with trend tracking and threshold alerts.
What is the free AEO scanner?
The free AEO scanner at getcited.marketing/tools/aeo-scanner runs a 5-pillar audit on any domain in 60 seconds. It scores schema markup, technical SEO, content structure, authority signals, and AI-readiness, then returns a prioritised list of findings with copy-paste fixes. No signup or credit card required.
How does GetCited prove that AEO fixes actually work?
GetCited uses Wilson 95% confidence interval statistical testing. Every fix gets a baseline measurement, a 14-day recheck window, and a verdict: statistically significant improvement, no change, or regression. This is not before/after screenshots — it is real statistical proof with confidence intervals.
What pricing plans does GetCited offer?
GetCited offers five self-serve SaaS plans: Starter at $99/month (25 tracked prompts, 3 AI engines), Growth at $349/month (50 prompts, 7 engines incl. grounded citations), Pro at $999/month (250 prompts, 8 engines), Scale at $1,499/month (500 prompts, 10 engines), and Enterprise at $2,999/month (1,000 prompts, 10 engines). All plans include the free AEO scanner. Annual billing saves 20%.
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